We look at the tools and services from Google designed to help businesses, and how to use them to our advantage. Most of the tools we examine are free to use. We look at Google Apps for email and document management, your website on Google, Google AdWords and AdWords Express (Formerly Google Boost), Google Market Intelligence, Google Places, and Google+ Local. Time permitting, we normally perform a live demonstration of using the tools.
Note: This workshop provides a cursory overview of several services useful to local business owners. Separate workshops on Google AdWords and Google+ provide more in depth information. This workshop was formerly titled “Google 101”
Please visit the University of Houston Small Business Development Center workshop calendar to find the next available workshop, to register, and for pricing information.
Also see: Online Marketing Workshops